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Mother Tongue was set up in London in December 1990 by the three ex ad agency partners, Paola Tess and Guy Gilpin, Mirella Hogan, to meet the creative copy adaptation needs of the advertising and marketing worlds. We are all keen to produce top quality advertising overseas that is as powerful and effective as the original copy. All the people involved in the running of Mother Tongue are passionate about advertising and language. In 2011, we expanded this offering into the Asia-Pacific region, with the opening of our Singapore office. We have long been used on a regular basis by many of Europe's top above and below-the-line agencies because they know they can trust us to produce hardworking creative copy for them. The invaluable experience gained over the years in this area makes us the informed choice for any agency wishing to extend campaigns to overseas markets. Realising that straight translation was often not the best option, we have worked throughout the years to offer our clients the most viable language solutions available. Our aim is to raise the standard of advertising adaptation. Most importantly, we are firm believers that the key to producing excellent international advertising lies in a good idea.
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